Requirements of Beverage Labels

Labels are used in many aspects of business marketing. They provide a complete identification for the product that is being sold. They normally include the makers of the product, where it was manufactured, the product name, ingredients, and nutritional value. All of this information is valuable to consumers.

Some companies are required to have their labels approved before they are allowed to place them on products and sale or ship them to be sold. This approval comes from several locations, including the FDCA, Federal Food, Drug, and Cosmetic Act, and the FDA, the Food and Drug Association.

With alcoholic beverage labels or liquor labels, there are other requirements that labels must meet before they are allowed to be sold in the open market. These labels must be preapproved by the TTB, or the Tax and Trade Bureau. The TBB is a part of the ATF, Alcohol, Tobacco, and Firearms Bureau, and is responsible for issuing certification for beverages that contain alcohol. Between the import and export laws with specific countries, it is very difficult to sell some alcoholic beverages globally without the label approval of the TBB. Included in the category of alcohol are wines, beers, malt liquors, and other beverages that you find in your local stores with an alcohol percentage.

Beverages that do not contain alcohol also have a set of regulations that they must adhere to before being able to have a label and sold to consumers. Beverage labels fall into the Food and Nutrition division of the FDA. They must supply the consumer with the list of ingredients in each product whether it is liquid or solid. The label must also have the content percentage of sugar, cholesterol, fat, total fat, and sodium. The consumer benefits from knowing this information because they are able to make accurate dietary decisions.

Beverage labels provide consumers with knowledge about what is in the bottle. Some labels even advertise other products that are sold by the same company. A new trend in the past decade has been adding websites to labels. Almost every label on the market, whether it is a beverage label, liquor label, or a food label, has a website for the manufacturer of that specific product. It is a marketing strategy used to inform consumers about the product in which they are consuming and to advertise other products that they have available that suits the consumers’ current product choices. Websites can be a very useful tool when labeling any type of product.

[8/11/2014]

Marketing through Packaging Labels

A very important factor for success with any company is revenue. Revenue comes when the advertisements and other marketing strategies have proven to bring in new consumers and generate a new source of income. One way that companies can promote their current and upcoming products is to print the information on their product labels. Packaging labels, or product labels, can include websites, phone numbers, customer satisfaction surveys, nutritional facts, and so much more. What is added to a label depends on the company and their choice of label design.

Some labels, such as bottle, cosmetic, candle, and coffee labels, will have more printed on them than the average nutritional facts. They can also include dietary boosts for consumers. These boosts can inform potential consumers of how many calories, grams of fat, or sodium is in the product. Information pertaining to where the product was made will also be available on most product labels. This information can be very useful to consumers who wish to only purchase or use products made in certain locations.

Many companies have become accustomed to adding advertisements to their labels in order to promote other products. Normally the promoted products fall into the same category as the product doing the promoting. For example, with coffee labels, they may promote a new French Vanilla type of coffee or a new type of coffee bean that they are now manufacturing products with. This has been seen in the past with white and wheat bread, with wheat being the healthier choice.

Logos on packaging labels is another marketing strategy. Although business brands are always printed so consumers know who manufactured the product, logos are memorable. The Nike logo is known worldwide as the check mark and McDonalds is known worldwide by its golden arches. Whenever consumers see the logo, they do not have to have the brand written out, they know that it belongs to that brand. Marketing other objects might be difficult for McDonalds, but with Nike, putting a check mark on shoes, shirts, shorts, socks, glasses, and other retail merchandise has increased their profits substantially.

Packaging labels are not just used for shipping purposes. They are also used to identify products that are stocked on the shelves for consumer purchase. Using packaging labels to promote or market a business has been a successful maneuver for several businesses over the past few decades and will continue to help bring in revenue as long as the advertised product is preferred by consumers.

[8/7/2014]

Invest in a Customized Box for Your Product

Sometimes a regular box will not do for the job at hand. Therefore, there are specific customizations that can be made to fit certain products to where they are displayed nicely for the consumer. A customized box may be needed around the office to hold ingoing and outgoing mail or to store paperwork and other important documents so that they are within arm’s reach.

One of the most commonly seen products shipped in customized boxes is computer software. Instead of opening like a regular box, this might have slides on both sides and a flap that folds down in the front. Even though software normally includes discs to be shipped without a scratch, some software can include manuals and may have an added customized space to include these materials. Boxes that are used with software can also include hidden pockets for this information.

Custom die cut boxes and inserts are manufactured to help promote the product, lower the risk of damages during shipping, and to fit the product precisely. With proper custom box printing, they can even advertise the company, help with displays, or prepare the product to be resold after arrival. A very important shipment can be destroyed when the proper type of packaging is not used prior to shipping. This can include the type of box used, partitions, and proper labeling.

Product presentation is everything when it comes to advertising and bringing in more consumers and revenue. In certain businesses, such as the wine and liquor industries, the types of boxes they are shipped in are also used to display the products. For these companies, inserts are also a must have. Customized inserts are used for bottles that are shaped differently than the normal bottles that are big bottomed and slender tops.

Special items such as lab equipment, computer electronics, and firearms may have their shipping boxes custom made due to the high risk of damage. These items are very expensive to replace and that is shared within the shipping community. Therefore, there are custom boxes and inserts that are made to hold this type of fragile equipment in place while it is being transported from one location to another. The inserts made for certain firearms are customized to that specific type of firearm. For larger, longer, firearms there may be a long box that is also slim. This can also apply for other items that are longer and require more protection during shipping.

[8/4/2014]

Common Types of Cardboard Shipping Boxes

Choosing which type of boxes to use for specific product shipping can be difficult for some companies. However, if you have a set product list, then you will be able to choose the correct type of cardboard shipping boxes to fit your product needs.

Bulk cargo shipping boxes are able to withstand over two hundred pounds and can be used for shipments that may freely move throughout deliver. These boxes are made to ship a lot of small items or a few large items and normally require a pallet underneath them upon delivery. They are one of the most commonly chosen boxes for shipping.

Depending on the product that is being shipped, easy-fold mailers and side loaders are perfect for pictures, frames, and other flat items that are no thicker than a stack of paper. The easy-fold mailers and side loaders allow for easy insertion. Although side loaders have only one open side, easy-fold mailers can be folded over the product to better hold it in place. Both of these styles are used by art galleries, artists, and movers. For more than a few stacked papers or files, storage file boxes are used.

Some products may be lighter in weight than others. Products like these, such as empty sports containers, use light weight cardboard shipping boxes. These boxes cannot withstand much weight, but they can ship multiple products upon demand. If a box that can hold a lot of weight is needed to ship product, the bulk cargo boxes are more ideal. Moving boxes can be used in place of bulky cargo boxes, but they are not commonly used by companies unless they are in retail. Moving boxes are normally used during residential moving.

Many products that are found in a chemical lab or company will require a Haz Mat cardboard box upon shipping. Most of the Haz Mat boxes and other items will clearly state that it is hazardous material container and may cause damage if opened improperly or shaken. Labs and companies that deal with vaccines and other important vials, the insulated shipper might be ideal. This type of box has insulation on all four inside sides and on the very bottom. However, insulated shippers are not insulated on the top of the product when the box is fully closed. Some products must have a customized box when shipping. This can vary with the product’s weight, size, height, and overall contents.

[7/31/2014]

Common Shipping Supplies Companies Use

Some companies send their products out to packaging companies to have them packed properly and shipped to their intended destination. The companies that receive the products for packaging and shipping are logistic companies. These companies have a long list of shipping supplies that they use in order to protect the products and lower the risk of damage during shipping.

One of the most important things when it comes to shipping supplies is boxes. Without cardboard boxes there would be no shipments and no way to know if the product will arrive safely or not. Boxes can be several different sizes depending on the type of product that is being shipped. Tape and a tape dispenser are also very important. Both of these things are vital in securing the box and reassuring that the products enclosed in the box are not broken during shipping.

Some companies require special types of paper wrapping materials in order to properly secure the product. For many food products, butcher paper or freezer paper sheets are used. Crinkle paper can be found in special gift boxes that can be for show, display, or resale. This type of paper can be found in an array of colors including white, navy, forest green, red, chocolate, burgundy, green, royal blue, yellow, purple, light blue, lime, and orange. Tissue paper is another form of wrapping materials that are used with some product packaging. There are different types of tissue paper. Some tissue paper is graded as gift paper or wrapping tissue. This type of wrapping material can also be found in a wide array of colors.

Wax paper is another material that is used by companies to ship product around the globe. Wax paper can be purchased in rolls or sheets according to the measurements needed. It can also be found in different lengths starting at one foot and going beyond four feet. The length and width of the most commonly used wax paper is 12 by 12. Although it’s not common to find shipping companies that use wax paper as an alternative to packaging, it can be beneficial in using with food or perishable items.

Logistic companies and other packing and reworking companies use hundreds of materials each day while doing their daily workloads. These materials determine whether or not the product will be tightly packaged. Depending on how the product is packaged for shipping, the risk of damage may decrease with certain types of materials.

[7/28/2014]

Folding Cartons Can Make Everything Easier

When you distribute your product you want it to be economical, but you also want it to be presentable to the consumer or the retailer, depending on the type of sale. This is where folding cartons come in. When you use folding boxes for your product, the boxes are shipped flat and though there is some assembly required, it is not difficult, and it is more economical for you. The folding boxes can be designed to your specifications with your artwork and logo on them. All you have to do is assemble the box, place your product inside and place the assembled product into the shipping box so they can go off to their destination.

Folding cartons have value for the store because it eases the placement on store shelves. But there is a value for the customer as well. Folding boxes can be broken down and stored flat so should the need arise the customer can reassemble the box and place the product back inside. They can also just repurpose the box if they have something else of the same size that needs storage.

These boxes are delightful for the customer and are a great marketing tool for you. When your product is in a folding carton it can be more easily displayed on a store shelf and can be arranged neatly, which draws more attention to your product and to your brand. It shows that you care enough about your product to place it in a protected environment until the consumer purchases it. This ensures that nothing is missing and your product hasn’t been damaged by browsing hands.

It can also display safety warnings, directions, age suitability and other requirements that are easy to read and will give the purchaser the confidence of knowing that this product is right for them. Nothing is more frustrating for a consumer than to get a product home and discover they don’t have the batteries, or their child is too young or too old for the toy or gadget. By using folding boxes, you can avoid that and be rewarded by repeat customers who trust your brand and know that they can safely purchase your products because you care enough to give them the information they need to make wise choices.

Folding boxes can come in a variety of shapes and sizes, can be customized to the colors of your choice and have the text and artwork you desire. They are durable and are not difficult to assemble. You will find that they are an excellent choice to enhance not only your name but to advertise your product as well.

[7/24/2014]

Your Shipping Supplies Destination

Shipping your product isn’t just about stuffing it into a box with bubble wrap, it involves much more and if you need shipping supplies, we have them. Where we used to just offer packaging solutions, we acquired a shipping supplies company and now can offer you anything you need related to packaging your product.

Once you’ve chosen your box you need supplies to help you ship that box. Here’s where we can help you, where we couldn’t before. From bags or markers to wrapping materials and hand trucks, we can provide whatever shipping materials you need to get your product to its destination.

Imagine your logo on the bag that holds the products you sell at your retail outlet. Well you don’t have to imagine it anymore because we can create custom printed bags for you with your slogan or logo right on it. Better for your customer and good for your marketing, your logo on a bag can easily have a positive impact on your business.

When you tape up that box to ship your product, don’t use boring packing tape. Say something with your packaging and get custom printed tape with your logo all over it. The tape comes in two types – poly-pro which is a white tape or PVC tape which is stronger and stretches better. These tapes come in a number of sizes and colors.

Don’t forget to wrap your product and when you do, we have several options that will enhance your product presentation. We can now offer tissue, newsprint and roll paper depending on your requirements and presentation needs. We also have pallet wrap and polyethylene tubing for those larger jobs or to keep those pallets dry before loading. In addition, we have packaging materials such as packing peanuts and polyethylene foam and twine to tie it all together.

When you ship your package you may need to add a shipping tag and here’s where we come in. We can supply not only shipping tags in a variety of colors, but we have the shipping ties and fasteners as well. The fasteners are great for added protection against sticky fingers.

But it doesn’t stop there, we have the supplies you need to ship your products right down to permanent markers, strapping supplies and the tools you need to secure them; tape, tape dispensers, packing knives, bag sealers, paper dispensers, and Swiftacher Fastener Guns. We even have stapling tools and refills, and what’s best is for many of our shipping materials the more you order the less it costs.

[7/21/2014]

Utilizing Various Cardboard Dividers

When you ship your products you want to ensure that they arrive safely at their destination. When orders arrive undamaged and ready for use, not only will you be happy, so will your customers. Many companies use bubble wrap or packing peanuts to wrap their products and prevent them from being damaged during shipping, but these options are not only environmentally unsound they are also not the only options around.

You may be surprised to learn that using cardboard dividers or chipboard dividers can often provide your product with the same protection you can get from using non-eco-friendly packaging materials. They are also more versatile and are particularly useful when your package contains multiple items or items that must be kept separated for their protection. A few examples will give you an idea of why you should try dividers the next time you have a product to ship.

Cardboard dividers can be used to protect fragile items to prevent shifting and breakage or can be used to create partitions so multiple items can be shipped in a neat and organized fashion. Thicker cardboard dividers are excellent to keep items such as bottles from touching each other and breaking. Thinner dividers can be used to separate items from one another, giving each item its own enclosed space. They can be cut in any number of sizes so that each shipment can have as many compartments as you need. You are no longer limited to one large box which may cause you to have to break your order up into multiple shipments if you have items that otherwise could not be shipped together.

If you prefer an eco-friendly solution you may want to try chipboard dividers. These are heavier than cardboard, are made of mixed waste papers, and are completely recyclable. They create less dust and are lightweight so they reduce shipping costs. Though they are lightweight, they are extremely durable and do not bend which makes them an excellent choice for fragile items.

Another option is fiberboard dividers. These are made from corrugated fiberboard and are heavy duty which makes them ideal for shipping heavier objects such as nails, screws and machine parts. They are also completely recyclable and are more fire-resistant than chipboard. Testing has shown that they can last 30 – 50 years so they can be reused if needed. They are simple to install and remove and require no tape or staples.

[7/17/2014]

The Power of Product Display Boxes

Whether you are displaying your product in a store, an office building or a residential property, you want to be sure that the display is eye-catching, attractive, durable, easy to access and, most importantly, conveys your best image to potential customers. Display boxes come in a variety of shapes, sizes and designs and can be paperboard displays or cardboard displays, depending on your preference.

Display boxes can be designed for countertop displays, stand-up displays or as countertop shipper displays which are countertop displays that double as shipping boxes and can be delivered pre-constructed and ready for loading. All of our display boxes can be designed with the colors you request and printed to your specifications. These boxes are perfect for point of purchase products.

Sure, you can store your products in a box next to the counter, but it could get lost in all of the other clutter there, or diminished by some other product’s striking box. Imagine your product, sitting on the counter in a brilliantly colored box with your company’s logo stretched across it, holding your products in neatly stacked rows. That image sticks in a customer’s mind and leaves them with the impression of a company that cares about its product and its image. They will remember your brand.

Brochures, maps and other paper products can easily get mixed up or overlooked without the perfect display box to separate them so each can be easily viewed, picked up and taken for use. With the right countertop display box you can have a stadium level arrangement with multiple pockets that will allow customers to see all of your paper offerings at a glance without having to sift through them to see what you offer.

Stand-up displays are perfect for those busy locations that need a show stopping display to attract attention to your latest offering. But it also must be durable to withstand customers brushing by it or shopping carts nicking it. With corrugated cardboard stand-up displays, you will have both. These stand-up displays come in all shapes, sizes and designs.

You can have displays with a desk-like feature to display your product on a flat surface. They can be made with stacked cubbyholes for small toys, or can look like newspaper boxes, or you can get stand-up displays that will hold several different books. With a large variety of styles, there is no end to the creative ways you can display your product so that customers can spot it from a distance when roaming the store. Of course, all of these display boxes, whether shipping, stand-up or countertop, can be custom made in the colors you choose and with the design you decide will put your best foot forward to the retail community.

[7/14/2014]

The Best Boxes for Packaging

Not all boxes are the same and when it comes to packaging your product it is essential that you choose the correct boxes for packaging. Not only does the packaging protect your product, but it also sends a message to the consumer about your company. If you choose the wrong packaging, your product could arrive damaged and will give your customer a bad impression about you and could impact future sales. Your packaging can also serve to advertise your product on store shelves and well as through the shipping and delivery process.

The type of packaging you choose will depend on your product and the intended use of the package. If your product will be stacked on store shelves, a corrugated packaging box would likely be your packaging choice because the design of the box can protect your product from being crushed. Corrugated packaging boxes can be a double-wall or single-wall structure. Single-wall is excellent for shipping while double-wall protects your product if it will be stacked. The flute of the corrugated packaging box helps to protect your product and can also determine the space it will take up, the style of box that can be created and the printing surface of the box. The flute you choose will lend itself to stand-up displays, shipping uses and point of purchase packaging.

Other types of boxes for packaging include corrugated plastic, paperboard, wood and chipboard all of which can be customized for your product. Whether you want a standard box or a die cut box in a specific design, we can handle your order. Your product’s weight, size and shape will help determine the packaging that is right for you. It isn’t difficult to determine the type of box you want for packaging as some types of boxes lend themselves for certain types of products. For example, if you are shipping bottles of wine, you would likely want a wood box imprinted with your company’s logo. You wouldn’t package software in a box that traditionally would hold a doll.

Corrugated plastic is a good choice if you want your packaging to be moisture resistant. Corrugated plastic has a longer shelf life than cardboard and is waterproof. It is also silk screened instead of litho-laminated. Paperboard, on the other hand, is not as durable as corrugated plastic or cardboard and is better suited for gift boxes and brochure holders.

Chipboard is an eco-friendly type of box for packaging. It is made from several pieces of recycled paper that are glued together to form one large piece of material. The application of a strong adhesive ensures durability and a smooth texture. It can be customized to display text and graphics and is lightweight resulting in reduced shipping costs.

[7/10/2014]