Marketing Tools to Include in Your Cardboard Shipping Boxes

The materials that you use to ship out your products can serve as a great way to advertise your business and your brand. When using your own customized cardboard shipping boxes to send out your products, there are a variety of great ways that you can market your business. Find out which marketing tools you should be including in your shipping and packaging materials.

Coupons

When your customers open up their shipping box to check out their new product, they’ll be excited to find coupons and other deals to save them money on their next purchase at your business. Coupons are a great way to entice your buyers to come back in the future, but they can also be useful in encouraging customers to purchase accessories from you.

Catalogs

Sending a catalog is also a good idea when mailing out purchases in cardboard shipping boxes. While most purchases may be made online, many people enjoy looking through an actual catalog to check out exciting and new products. Depending on the size of your catalog, you may need to plan ahead to ensure that your box is large enough to support your catalog and all of the items that your customers have purchased.

Free Samples

Do you have an interesting new product that has just come out that you want your customers to try? Adding free samples to your shipping box is a great way to get your new merchandise noticed. Your customers will be thrilled with the freebie, and if they enjoy your product, you can expect to have additional orders placed from them in the future.

Review Requests

Research has shown that many customers rely heavily on customer reviews before they make a purchase, so it is important to encourage your customers to leave reviews. Requesting a customer review has multiple benefits for your company. First, it will draw your customer back to your website, and secondly, it will create helpful content that will assist future shoppers in making a purchasing decision.

If you are thinking about providing an incentive for a review, take time to fully consider this move. Some people will look at the practice of offering something in return for a review as “buying” good reviews. This can actually have a negative impact.

Your cardboard shipping boxes are a vital way to get your products to your customers safely while promoting your business, but what is on the inside also counts. Use your custom shipping box to include helpful marketing tools that will keep your customers coming back for years.

[11/24/15]

Keep Valuable Items Safe with Custom Retail Packaging

Custom retail packaging is a necessity for any business. Not only can choosing a customized option help to better market your unique business, but these boxes and packaging items can ensure that your items are arriving at their final destinations safely. Find out how your custom retail packaging supplies will help to keep your valuable items safe throughout the shipping process.

Durable Packaging is Essential for Transport

When it comes to shipping out your items, durable and safe packaging is important to avoid potential damage. Many of your customers may be spread out across the country, so custom retail packaging solutions are needed to make sure your products are delivered safely. You never know how your package is going to be handled once it is on its way and is out of your control, and choosing the right retail packaging supplies can ensure that your valuable items are arriving at their final destination safely.

Custom Retail Packaging is Needed for Freight Forwarding

Regardless of how your package will be shipped to its final destination, it is important to consider the potential hazards your items will experience throughout the process:

Ground transportation

Ground transportation is the primary method of freight forwarding and shipping items from one side of the country to another. Therefore, it is important that you take certain precautions to make sure that your items are being protected from damage. Custom retail packaging and boxes can help to prevent against damage that could occur from mechanical or manual hazards during loading, unloading, and transfers.

Rail transport

Some freight shipments are made via train, and with this transportation method, hazards tend to be a little more excessive than road transportation. Depending on the boxcar in which your package is placed, it can experience intense damage, so custom retail packaging can help to safeguard your products.

Air transport

Air transport is becoming increasingly popular for shipping terms, and it is the fastest method for transferring goods from one location to another. Aircraft engines can cause shock and vibrations that can harm the items in your package, so specialized packaging should be considered to prevent potential hazards.

There are a variety of reasons why you might want to invest in custom retail packaging when shipping out your items, but the safety of your valuable products should be one of your top considerations. By investing in these packaging solutions, you can rest assured that your items will be traveling to their final destination safely.

Folding Cardboard Boxes Are a Great Option for Your Move

Folding Cardboard Boxes

Are you moving and are looking for a great option for boxing up your items? Choosing folding cardboard boxes is a sound solution, as these boxes are lightweight and reusable while providing numerous other desirable benefits. Find out why you should be using folding corrugated boxes for your next move, whether you are going down the street or across the country.

Folding Cardboard Boxes are Easy to Handle

Folding corrugated boxes are lightweight and easy to handle. This is especially important when moving, as you’ll already be moving heavy items in and out of your house, so you don’t want to add extra and unnecessary weight with your boxes. Using cardboard boxes will make loading and unloading much easier than other options.

There Are a Variety of Sizes Available

Whether you need folding cardboard boxes to store large kitchen appliances or small pieces of jewelry, you’ll be able to find an option in the exact size. These boxes come in a variety of sizes, shapes, and designs, and they can be created based on your exact requirements. You could even have your boxes printed to indicate where in your new home they need to go, such as the kitchen, bathroom, or living room.

Corrugated Cardboard is Affordable

The raw materials that are used to fabricate folding corrugated boxes are relatively inexpensive. This makes these cardboard boxes extremely affordable, especially when compared with other alternatives that are found on the market. Moving is an expensive endeavor, and by choosing this option for your move, you won’t have to worry about accumulating additional costs.

Cardboard Boxes Are Reusable

If you need to make multiple trips back and forth to your new home, folding cardboard boxes are a great option, as you can reuse them several times. Since they are collapsible, you can store them in minimal space before reusing them again, saving you both time and money. Additionally, reusing your cardboard moving boxes can help to reduce your waste while benefiting the environment.

Moving can be an extremely stressful time, but the materials that you use should be making the process easier. Choosing folding cardboard boxes is an effective way to transport your household products and prized items from one location to another. By selecting cardboard boxes as your packing and packaging solution, you’ll feel confident that you are making an environmentally friendly decision while ensuring that your items get to their final destination safely.

[11/10/15]

Corrugated Box Partitions Are an Eco-Friendly Solution

Corrugated Box Partitions
If you are interested in developing an Eco-friendly shipping and packaging solution for your business needs, corrugated cardboard is a great solution. Unlike other materials that are chemically engineered and contain harsh dyes and other toxic materials, cardboard is a recyclable and renewable. Find out how corrugated box partitions and other chipboard shipping options can help your business to become more environmentally-friendly.

Eco-Friendly Characteristics of Corrugated Cardboard

Are you interested in using corrugated cardboard within your business? Consider these great Eco-friendly characteristics of the material:

Energy-efficient

Certain packaging materials will require extensive resources, time, and energy to create, which can have a negative impact on the environment. Creating corrugated cardboard doesn’t require considerable energy to produce, making it an energy-efficient packaging option.

Reusable and recyclable

Think about the packaging and shipping options that you’ve used in the past. Were you able to repurpose those materials in some way? If not, they likely weren’t eco-friendly. Corrugated cardboard, including chipboard partitions, can be used and reused. Corrugated cardboard options are collapsible, so you’ll be able to store them and use them again in the future if needed. You can also recycle the materials so that they can be broken down to create new cardboard products.

Renewable

Tree pulp is the primary material used to make corrugated cardboard. Since trees are constantly being replanted, you can consider cardboard to be a renewable material, and it is one that we don’t need to worry about depleting from the environment.

Other Benefits of Corrugated Box Partitions and Packaging Materials

In addition to providing an eco-friendly packaging solution for your business, corrugated boxes and box partitions can offer a variety of great benefits. These materials are light weight, which can keep your shipping costs low and make it easy to handle your packages. Whether you are creating corrugated box partitions or a corrugated shipping box, high quality graphics can be printed on these materials, making them great marketing tools to advertise your logo and business. Additionally, since these materials are highly-customizable, you’ll be able to create an effective packaging option for all of your product needs.

If you are trying to find an Eco-friendly shipping and packing option for your business, you should commend yourself on the great decision to invest in corrugated cardboard packaging options. Choosing an environmentally friendly option will reduce your carbon footprint while showing your customers that you are an environmentally conscious organization.

Why You Need Custom Display Boxes

custom display boxes
If people can’t see your product, it won’t sell. If your product is not easily accessible, it is not likely to make it out of the store. Cardboard displays can be an affordable solution for easier marketing and the ability to pass your savings on to your customers. Custom designed and convenient, they grab the attention of anyone who walks by. Here is how they work.

The Display

To design custom display boxes, you first choose the corrugated board size and style that best fits your wares. Choose a countertop display for smaller items such as:

Cds
Supplements
Knick knacks
Business cards

Stand up designs for on the floor layouts are best suited for larger items or a large quantity of items such as:

Books
Stuffed animals
Posters
Food

The beauty of custom displays is that they will work with any product. It is no problem to have even the display custom built. Your product is unique. Your display should be also.

The Design

Once that foundational piece is ready, the next step is as simple as designing the appearance. You can choose from stock specifications. Or you can send in your company logo to have printed right on the durable display to really grab the attention of shoppers. The options are endless and can even include instructions on how to use your product.

The Benefits

Cardboard displays are sturdier than you may think. They can support large items and display them in a unique manner that will set your product apart from the others on the shelf. Countertop and stand up displays place the wares at the perfect eye level to naturally draw the attention of the eye.

Custom display boxes keep your merchandise organized and presentable and are easy to know when they need to be restocked. They are easily transported and often times, they double as the box it is shipped in. If your company is expanding, cardboard displays are a more economical way to add as you grow.

Whether you obtain a new client or have a special venue event, custom display boxes are the perfect solution. They are great for home offices to add that professional touch. Wherever they are displayed they communicate your product in a quick and visually appealing way. They invite those who walk by to interact with your product and are more likely to choose it over others jumbled together on the nearby shelf.

The Right Shipping and Packing Materials Matter

Packaging Materials
Whether your client is a retail chain, restaurant, or family home, the shipping materials you choose represent your brand. It is hard to find a perfect sized box and proper shipping accessories all in one place and if you do, the cost is likely to outweigh any savings your customers may be after. But the right shipping and packing materials do make a big difference, so Instabox has affordable solutions.

Finding the Right Fit

To ensure a safe ride for your product, you need to choose the right sized shipping vessel. Choosing a box that is just the right size will not only save money on shipping costs, it will also allow enough room for the right packing material to ensure adequate protection. Too small of a box and you may save a little on shipping costs, but lose needed protection.

Corrugated boxes come in different thickness options. The heavier your item, the thicker the corrugation you need. Heavier cardboard boxes cost more than the thinner boxes, but they save money in the long run with less damage during delivery. Plus, it leaves a good impression with your clients. When you invest the extra cost to ensure the product arrives in top shape, that value translates to valued business.

Package Materials

There are many options to choose from that will provide the right level of protection and professionalism.

Packaging peanuts
Polyethylene cap
Polyethylene foam
Corrugated roll

Shipping Accessories

Thousands of boxes pass through postal services every day. When you take the extra time to choose the proper accessories, you are ensuring your merchandise arrives still packaged the way you sent it and in a unique way. The correct labels not only ensure your package arrives at its destination, customizing their color provides that extra touch to set you apart.

Swiftacher fasteners and needles are needed for heavy and bulky items as tape will not do the job on its own. They come in a variety of sizes and degrees of strength so you aren’t stuck paying for what you don’t need. Twine can be used to further secure your merchandise within the package and shipping ties for added stability.

The right tape is fundamental. There are over thirty different types available, including custom designed tape with your logo on it. Customers can quickly identify their package and feel good when they see the professionalism of having your own ‘brand’ of tape.

Choosing the right shipping and packing materials doesn’t have to be a difficult process. It is just a couple thought out decisions to ensure your reputation is upheld and your clients are satisfied.

High Quality Die Cut Boxes Can Be Custom Printed

Die cut boxes offer a practical solution to a variety of professional opportunities to make your company run smoother and with greater flexibility. Not only can they be custom cut and assembled to fit your specific needs and exact dimensions, they can also be custom printed for perfection. The possible uses for custom printed die cut boxes are virtually endless.

Bin Boxes

One option is a custom bin box, perfect for organizing office supplies, merchandise on shelves, pamphlets and even magazines. Some bins stack and even come in a colorful custom designed nesting trays. If you have specialty bottles, a bin box with a handle can have your company logo printed right on the box for easy identification. They can be custom printed in colors that coincide with your company for a big impact.

Mailers and Gift Boxes

Promotional products can really benefit your company when they are packaged correctly. They provide a wow factor with custom design. They also double as a practical and convenient storage box for your product. Every time the box is used, they will see your design and logo and appreciate the extra attention to packing the product in such a manner. When sending gifts with a die cut gift box, you will be protecting your product and building a lasting reputation.

Ballot Boxes

Everyone likes to be a winner. There is nothing to lose from holding a drawing and it gets your company logo out there to many people. These custom printed die cut boxes are perfect for holding a contest in your store or at a special venue event. They will catch the eye of anyone who walks by and are great at starting a conversation. They also make for great custom designed brochure holders to economically advertise your business.

… Endless Flexibility

So many options are available to establish and expand your company’s operations using the unique applications of custom printed die cut boxes.

Suitcase boxes make for easy to open and close containers perfect for transporting your items in a safe and attractive manner. Telescoping boxes can be quickly assembled and come with a lid to protect the contents. Die cut cross folders are pre-cut and lie flat, ready to be assembled by you when needed.

The best way for consumers to remember you is by remembering your logo and persona that can be custom printed to all die cut boxes.

Custom Box Dividers Are a Crucial Component to Shipping

Custom Box Divider
We have all had it happen at some point. We place an order only to have the merchandise delivered in pieces. Even just chipped, and the hassle of going through the return process can be a nightmare. From a consumer point of view, they will not order from that company again. Don’t let that be your company. Custom box dividers protect your unique merchandise and your business’ reputation.

Cost Efficient

Ever since the internet has become an integral part of everyday life, opportunities have opened up at our fingertips. Consumers can purchase items from all over the world and not just light weight products. E-business is rapidly overtaking traditional brick and mortar stores and that means shipping plays a larger role in your overhead costs. Corrugated box dividers help you to keep costs down in multiple ways.

Their lightweight design keeps the cost of shipping down.
Their durability provides adequate protection for fragile, bulky or heavy items.
Their versatility can fit any product shape and size.
They can be re-used and recycled for a more environmentally friendly packaging.

By protecting your customers’ purchases, you are also saving money on damaged items that can’t be replaced.

Superior Protection

Peanuts were fun as a kid, but they do not provide the level of protection for a lot of items that corrugated box dividers do. Dividers have individualized compartments that can be easily sized to fit snug against your product for ultimate protection. They can also be stacked, ideal for shipping multiple parts within the same box.

Peanuts may cushion against bumps and the general wear and tear of shipping for lighter weight items that are not fragile. Custom box dividers provide sturdy protection by stabilizing the position of your product and minimizing shock. They are also superior to packing peanuts or Kraft paper for heavier items that would otherwise settle to the bottom of the box, leaving your merchandise vulnerable. If your product breaks in the delivery process, the burden of responsibility still falls to you to make it right, not the shipping company.

Reputation is Everything

Today’s market is the most competitive ever. Companies are no longer competing with the store across town; they are competing across the ocean. Your ability to adequately ship your product in a unique and protected manner is crucial to the reputation of your business. With so much on the line, it is the small differences that make the biggest impact.

[10/6/2015]

The Endless Options of Cardboard Packaging

Cardboard Packaging

Cardboard offers the most economical solution to shipping your products in a safe and attractive way. When it comes to being a successful business, the small things are what set you apart from your competitors. You want a reputation that upholds principles of integrity and gratitude because those qualities are just as important as the product you provide. When customers feel you care about your product, they feel you care about them also.

Social Media Marketing Tool

Word of mouth is often the most reliable and affordable way to market your company. With so many social media outlets that allow consumers to post pictures of your product, your packaging boxes have the potential to reach far beyond the doorstep of your customer. No one will be taking a picture of a plain cardboard box, but people do take pictures of uniquely designed and colorful cardboard packaging along with hashtags to your brand. Custom printed packaging doubles as a social media marketing tool.

Customization Options for any Budget

Whether you want a suitcase style or stock box to ship your product, there are packaging boxes to fit your merchandise and budget. Some options even double as the display. You can ship your items in the very box it will sell from.

Printing Methods

If you are looking to just change the color of your packaging, add your logo, or go all out with a unique and stunning design, there is a printing method that can accomplish your packaging vision.

Flexographic method is used to apply a simple logo much in the same way a stamp is applied to paper.
Floodcoat method applies a single color. This method is commonly paired with Flexographic printing for a more visually appealing and intriguing impression.
Lithographic laminates print stunning graphic results, including photographs, which are glued to the box. It produces a high-end appeal that leaves no part of the box untouched.

The First Impression

It is always the most important. First impressions are often known as the last impressions because they have such a big impact. When shipping your product, the package it comes in is often the first impression. Your website may be the way to initially communicate with clients, but when they receive the tangible product they order, it is like the first handshake. You want it to be the best it can be and when you utilize the flexibility of custom designed cardboard packaging, that handshake is confident.

[9/29/2015]

Shipping Boxes that Protect your Products

Custom Shipping Box

When you are shipping products to your customers, your ultimate goal is to get it to them safely. This relies more on the type of shipping boxes you choose rather than the method of shipping. Yes, the person handling your merchandise could haphazardly throw it around and cause it damage, but in reality, the real protection relies on the right type of packaging. Whether you are shipping large, oddly shaped items or small, fragile items, you need to pay careful attention to the type of packaging they are placed in so that you can ensure their safe arrival.

Determining the Stability of the Product

Your first step is to consider the durability of the product you are shipping. Is it excessively fragile or can it withstand a little bit of handling? Consider the type of handling it will have by the method it will be shipped. Will it be sent with a large amount of other freight? If so, it will likely be handled by a forklift on a pallet. You will not need as much padding as you would need if it was being manhandled by a driver or thrown on a conveyor belt, which causes more damage and is a concern for smaller products and/or shipments. This will help determine the type of boxes for shipping that will suit your products the best.

Determine the Long Lasting Use

Once the product reaches your customer, how do you see them using the box and the product? Will the shipping boxes be used to store the product? If so and the box will consistently be opened and closed, you will want to consider a half-slotted box with cover as the lid can be easily removed and replaced as necessary. If you do not see your customers using the boxes that the items were shipped in to store them and you know the product needs better protection, regular slotted cartons can be used. If your product is especially large or heavy, the RSC double cover box is the perfect choice as it does not require extensive lifting of the product; it contains two covers – a bottom and top cover with the body of the box sliding easily over the product.

Choosing the right shipping boxes to ship your products is the best way to ensure the safety of your products and the satisfaction of your customers in the long run. If you further that benefit by using custom printed boxes, you can further your advertising efforts and your brand awareness, giving you a great return on your investment in your boxes.

[9/22/2015]